So, you’ve been asked to represent your company or organization in an interview as part of a promotional or information video.  Congratulations!  It means people believe you’ll present well on video and avoid saying anything embarrassing.  In other words, somebody thinks you’re good looking and intelligent—not too shabby.  I have seven tips that can make a video interview process enjoyable and effective.

I direct video shoots for organizations all the time.  Frequently, the people I interview are executives who have received corporate media training, but more often the interview subject is new to the process and a little nervous.  The tips that follow are the ones I give to friends or clients who are taking part in their first corporate video.

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Here’s a commercial I directed recently. It can be hard to get permission to put these on the web so I feel lucky to have been allowed to put this one up, as it’s especially fun.

Agency: Daniels-Brown Communications / Victory Studios
Producer: George Riddell
Director: Douglas Horn
DP: Geoff Dunlap
Cast: Rick Turner, Jessica Von, Annette Tutonghi, Don Brady

Here’s something I directed in Beijing.  It was initially planned to be a simple shoot in the office of Strong Union Technology, but we got that done quickly and decided to tell a little more of a story.  The crew and I headed out and did a little guerilla filmmaking in Tiananmen Square.  Then I wrote a script to help pull it all together.

This was produced by Von Piglet Productions, Susan LaSalle, producer; Sue Corcoran, creative director. Edited by Michael Cross; DP Andrew Clark; and directed and written by Douglas Horn.

Episode Five of a web series I wrote and co-created. You can also visit the Adventures in Underachievement channel.

Episode Four. You can also visit the Adventures in Underachievement channel.